BHG Style Showcase Event
August 26, 2014
I had the privilege to travel to Des Moines two weeks ago to tour the Better Homes and Gardens headquarters, it’s one of those things I’ve dreamed of doing for years so it was thrilling for me! There was a group of us invited to the BHG Style Showcase event where the focus was on the new line of BHG products available at Walmart.
The big highlights for me were touring the facilities including the photo sets, prop rooms, photography studios, and test kitchens and gardens. When you admire a magazine for over a decade (and have the opportunity to work for it too!) it’s so nice to get a peek at where all the magic happens.
The studios have a dozen stages where they construct scenes for photo shoots for various projects and publications, here they are photographing BHG Products for Walmart in a bedroom scene.
That set becomes this lovely “bedroom”, how pretty are these layers and touches of aqua? And that headboard is really gorgeous in person (it comes in linen fabric too).
Here’s another scene being shot for a future issue of DIY Magazine where they team is creating a living room and photographing some projects for an upcoming spread.
We got a peek into a few of the prop rooms, hello can you imagine?! They’re a stylist’s dream, I could have played in here for DAYS.
Our tour led us into a photography zone off of another kitchen where the magazine was shooting a delish dish.
Editor and Stylist Eddie Ross gave a presentation on adding your own twist to basic decor, he’s so talented, here he is demonstrating how he decoupaged a basic frame with tortoise shell paper to give it a high end look, love that!
In the design kitchen, Nancy Hopkins the Senior Food Editor gave an inspiring talk on creating easy centerpieces using seasonal fruit and flowers with some of the new holiday platters (coming to stores soon) and basic white dinnerware.
Nancy whipped up three displays each within five minutes, encouraging everyone to keep decorating and food styling simple and mix herbs, flowers, and produce, on plates and platters, she was so much fun!
Around the corner was the BHG Test Kitchen where they test all the recipes that make it into the magazine. You guys, it SMELLED LIKE THANKSGIVING in here because they were COOKING THANKSGIVING RECIPES in these multiple galley kitchens along several rows, and we sampled a sage/apple gravy and savory herb scones, that was very cool.
The group was led on a tour around the botanical gardens which are open to the public on Fridays during summer (as I recall) and it’s one place where they grow and cultivate many of the garden stories that appear in the magazine. Worth a stroll if you’re ever in Des Moines!
This is somewhat random but along the tour we walked through an atrium filled with all of these metal pom poms suspended from the ceiling, very colorful and whimsical, I loved them.
The main focus of the event was to kick off the BHG Live Better partnership between BHG and Walmart. Now Walmart carries BHG products that possess their style and quality at affordable prices. We got a sneak peak at what’s arriving in stores and there were so many pretty accents and furnishings in the collections.
It was an exciting event and I’m grateful to be part of the larger group in attendance, I loved every minute! I hope you enjoyed my tour of the tour. Thanks BHG for the invitation and to the BHG Live Better Network for the introduction to the new line of decor from tabletop to bedroom, bath, and patio. Look for posts here every two months on seasonal related topics featuring BHG products.
*All transportation to and from the event paid for by BHG products at Walmart.